The Target Drive Up and Order Pickup services are about to get even easier for consumers to take advantage of thanks to a new in-car feature that makes use of Apple CarPlay. The new feature will enable customers with an iPhone connected to their vehicle through CarPlay to access the services right from their car’s infotainment system. Customers can get navigation to the pickup location, alert the store that they’ve arrived or select to come later to pick up their order.
Chief Stores Officer Mark Schindele spoke on the updated Target Drive Up and Order Pickup feature saying, “The introduction of the Drive Up feature in the Target app with Apple CarPlay is a win for our guests and a win for our team as we make it even easier to find a store and complete your Target run. No matter how guests choose to shop with us — in store, online or using our same-day services — they can expect us to deliver innovative touches that make everyday moments even better.”